August 27, 2009

What is the current logic Google uses for ranking webpages and what is currently favored?





A question submitted by a member…

I seek to learn the best practices used by the best SEO’s to test and reverse engineer Google’s current ranking logic. Don’t bother me with references to pagerank.html on the Google site. IF you know what I mean please respond. I am a whitehat and do not wish to abuse the knowledge just to understand it.


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Comments

  • mttube

    August 27, 2009 at 12:55 am

    Outside of Google no one has the secret formula, but it doesn’t stop people guessing.

    Most everyone agrees these factors all weigh into website ranking, but nobody knows for certain how much each holds in importance, though these are considered by many to be the correct order:

    Global Link Popularity of Site
    External Links to Pages
    Title Tag
    Keyword Use in Document Text
    Primary Subject Matter of Site
    Anchor Text of Links
    Accessibility of Document
    Links to Document from Site to Internal Pages
    Link Popularity of Site in a Topical Community
    Keyword Spamming – 3.69

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